The Beautiful Co. – Creating an Immersive Beauty Experience Unlike Any Other
If You Only Have 60 Seconds…
- The Beautiful Co. is a new hair and beauty salon located in the West End of Greenville offering end-to-end experiences.
- Driven by a passion to inspire confidence in their clients, the salon focuses not only on creating high-end, trendy looks but also on fostering bonds with customers.
- If you are looking for a truly engaging beauty experience (they even provide cappuccino), this is the salon for you.
One step through the door of The Beautiful Co. in the West End of Greenville, and you know this is not your everyday salon experience.
It starts with the décor. Clean lines, minimalist furniture, and pale floors are complimented by an open, airy design. A curated selection of coveted hair products line a few wooden shelves along the wall, which you can check out while relaxing on a striking blue couch that brings an unexpected splash of color to the room. Add in the perfectly smooth cappuccino placed in your hand, and it all comes together to create a sophisticated and subtly luxurious feel, setting the stage for the salon experience you’re about to begin.
When owners, and sisters, Jessica Heckman and Kelsey Osteen began designing The Beautiful Co., it was with the goal to create an experience that not only felt sumptuous and exclusive but also made each woman feel celebrated and beautiful.
With a combined 14 years in the hair and beauty industry, including magazine and commercial work, Jessica and Kelsey bring a high level of expertise to complement their commitment to staying abreast of the latest hair and beauty trends and celebrity styles. What does this mean for you? Once you become a client at The Beautiful Co., you’re in the hands of experts that know their stuff, your hair, and how to make you feel stunning.
So, how do they do it?
I’ve gushed about the atmosphere, which sets the tone and feel of your service. But what takes it to the next level is the end-to-end care given to each client. This isn’t a salon with 10 pairs of hands in your hair or a constantly rotating seasonal staff that never have the chance to get to know you. The Beautiful Co. team focuses on creating a relationship with their clients, starting with the idea of one stylist working with you throughout each stage of your service. Instead of being passed off and lost in the shuffle, you have a dedicated expert focused just on you and how to make you feel gorgeous. Who doesn’t love that, right?
In addition to their focus on women’s style, wedding, and beauty services, the salon offers options for men who love the scalp massage and enjoy the elevated and unique atmosphere while shaping up their look.
Now, for the cherries on top (because who eats just one?). Jessica and Kelsey understand how busy life can be and don’t feel a time crunch should stand in the way of beauty. So, they offer extended hours Tuesday through Thursday to give clients the opportunity to take a moment out for themselves during the week.
“From the second you walk in the door, we want you to feel loved and taken care of. Everything from the décor and the coffee service to the layout should reflect that, and we feel that it truly does.” -Jessica Heckman
We agree. Mission accomplished, ladies.